 Founder and CEO Nisha Maxwell graduated from Emmanuel College in 2.5 years (versus the typical 4 year program) with a B.A. in Graphic Design and Contemporary Art Theory. She began her marketing journey in Public Relations at Gray and Rice PR. It was there she developed a framework for social media marketing in the B2B context to help with their clients. Based on this model, she then founded Ideations Consulting. The company quickly expanded into SEO and developed a multidisciplinary marketing approach. Through working with clients such as True Position, Athena Diagnostics, Effective Ui and Microsoft Azure, Nisha concluded that the most important service Ideations was providing for companies was Social Media Monitoring. Clients need to know what the social media sphere is talking about, especially in relation to their own brand and their key competitors. Ideations has evolved into primarily a monitoring company and is expanding quickly throughout the tech marketing industry. | Firms that have utilized Ideation's Skills Crimson Consulting Group www.crimson-consulting.com Sol Marketing Concepts www.solmarketingconcepts.com Garfield Interactive www.garfieldgroup.com Point Blank Public Relations http://www.pointblankcomm.com/ |
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